Louisville Metro Emergency Services Louisville, Kentucky
Learn how 911 centers can use social media to inform, educate, and humanize their work. This session features real-world examples from Louisville’s leading 911 communications center, followed by a live walkthrough of editing techniques you can take home and use immediately. Perfect for centers with small teams, tight schedules, or no dedicated PIO.
Learning Objectives:
1. Upon completion of this session, participants will be able to describe the strategic role of social media in supporting public education, operational transparency, and community engagement within 911 communications centers.
2. Participants will be able to assess real‑world communication practices demonstrated by Louisville Metro Emergency Services and identify transferable methods for developing consistent, mission‑focused digital outreach.
3. Participants will be able to utilize foundational design and editing techniques in Canva and Instagram to produce professional, agency‑appropriate content adaptable to centers with limited staffing, resources, or dedicated public information personnel.